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# Personalising Emails with Dynamic Tags

Our email tool allows you to personalise your messages using **dynamic tags**. These tags act as placeholders that automatically pull information from the candidate or your profile and insert it into the message when the email is sent.

This helps make your communication more relevant and engaging without the need to manually edit each email.

### **What are dynamic tags?**

Dynamic tags are text placeholders enclosed in double square brackets like `[[this]]`. When you send an email, the system replaces these placeholders with actual data specific to each candidate or recruiter.

For example:
* If you write: Hi [[candidate_first_name]],
* And the candidate’s name is "John Doe"
* The candidate will receive: Hi John,
This feature helps you send personalised emails in bulk, without having to manually update each message for every recipient.

### **Where can dynamic tags be used?**
You can use dynamic tags in the following places:
* Email subject line
* Email body
* Email templates

### **Available dynamic tags**

You can use the following dynamic tags in your message:

| Tag | Replaced With |
| ---- |
| [[candidate_first_name]] | Candidate's first name |
| [[job_title]] | Job title you are hiring for |
| [[job_locations]] | Location of the job |
| [[matching_skills]] | Candidate's matching skills |
| [[current_company]] | Candidate's current company |
| [[experience_years]] | Candidate's years of experience |
| [[your_first_name]] | Your first name (recruiter) |
| [[your_role]] | Your role (recruiter) |
| [[company_name]] | Your company's name |

The selected tag will automatically be replaced with the appropriate value when the email is sent.

### **How to use dynamic tags?**

1. Open the **Email** tab on candidate’s resume modal, or go to the **Email Templates** page.  

![](https://storage.crisp.chat/users/helpdesk/website/-/d/d/1/7/dd175b8bed9c2800/1111_1f15ay6.jpg =700x478)

2. In the **email editor**, click the **Insert** option.
3. From the dropdown menu, select **Tags** to view all available dynamic tags.
4. Choose the desired tag and place it in the **subject line** or **email body**.

![](https://storage.crisp.chat/users/helpdesk/website/-/d/d/1/7/dd175b8bed9c2800/image_2uxo9v.png =700x463)



**Full example**

**Here is how a sample message with dynamic tags might look:**

![](https://storage.crisp.chat/users/helpdesk/website/-/d/d/1/7/dd175b8bed9c2800/1_pbfqty.jpg =900x208)

**What the candidate sees:**

![](https://storage.crisp.chat/users/helpdesk/website/-/d/d/1/7/dd175b8bed9c2800/2_r9zpu4.jpg =900x205)